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Section 10　聚焦單元主題活動·發展語言交際技能
1語言技能 Listening
主題活動 廣告創作
(一)聽第1段材料，回答第1、2題。
1．How much did the man pay for the books
A．$20.　　　B．$40.　　　C．$80.
2．What will the man probably do
A．Take the course of History 101.
B．Put up some advertisements.
C．Sell the books to the bookstore.
[答題區]　1～2　________________
(二)聽第2段材料，判斷正(T)誤(F)。
1．David wants to be a great chemist in the future.(　　)
2．David is now in a large drugstore chain with an in house advertising unit.(　　)
3．David opens his own graphics design and photography business.(　　)
(三)聽第3段材料，補全下面信息，每空不超過3個詞。
Boot Camp
·I do ①________________ in villages, and I ②______________ in local primary schools.
·The training is always ③________________， in all weathers.
·You don't need gym equipment or ④________________.
·⑤________________ is next on my list for the website.
·I hope to have some videos of people showing some training methods within ⑥________________________________________________________________________.
2語言技能 Looking and Speaking
主題活動 生活媒體
1．What kinds of media do your family rely on to get information (The answers may vary.)
　
　
2．Do you think if the radio or newspapers will disappear with the development of the Internet
　
　　
3語言技能 Talking and Speaking
主題活動 報紙和雜志
根據漢語提示補全對話。
A: As the Internet becomes more and more popular, ①_________________________ (喜歡讀報紙和雜志的人越來越少)．
B: That's true.But ②_______________________________________ (我認為報紙信息量很大)．
A: Of course they are.Do you often buy magazines
B: I buy Rayli and Fashion every month.③____________________________________ (它們幫助我緊跟所有最新的時尚趨勢)．Plus, I like to read magazines in a café.
A: Oh, I especially like reading books in the sunny afternoon.
B: By the way, ④________________________ (你最近在讀什么)
A: A charming book.I read it from cover to cover in two days.A lot of people say ⑤ __________________________________ (它值得一讀)．Do you want to have a look
B: Sure! I can't wait to read it.
4 語言技能 Reading and Writing
主題活動 互聯網
As Internet users become more dependent on the Internet to store information, are people remembering less If you know your computer will save information, why store it in your own personal memory — your brain Experts are wondering if the Internet is changing what we remember and how.
In a recent study, Professor Betsy Sparrow conducted some experiments.She and her research team wanted to know whether the Internet is changing memory.In the first experiment, they gave people 40 unimportant facts to type into a computer.The first group of people understood that the computer would save the information.The second group understood that the computer would not save it.Later, the second group remembered the information better.People in the first group knew they could find the information again, so they did not try to remember it.
In another experiment, the researchers gave people facts to remember, and told them where to find the information on the Internet.The information was in a specific computer folder (文件夾)．Surprisingly, people later remembered the folder location better than the facts.When people use the Internet, they do not remember the information.Rather, they remember how to find it.This is called “transactive (交互) memory”．
According to Sparrow, we are not becoming people with poor memory as a result of the Internet.Instead, computer users are developing stronger transactive memory；that is, people are learning how to organize huge quantities of information so that they are able to access it at a later date.This doesn't mean we are becoming either more or less intelligent, but there is no doubt that the way we use memory is changing.
Questions：
1．Please summarize the main idea in 30 words.
　　
　
2．Do you think we will become poor memory people because of the Internet
　
Section 10　聚焦單元主題活動·發展語言交際技能
Listening　
(一)1～2　CB
(二)1.F　2.F　3.T
(三)①morning training　②advertise　③outdoors
④heavy weights　⑤Healthy diet　⑥six months
附：聽力材料
(Text 1)
M: I just finished my course of History 101 this term, and I'm trying to get rid of the books.Are you interested
W: I'm not really interested in those books.Why don't you try to sell them back to the bookstore
M: I tried, and they would only give me $20, but I paid $60 more when I first bought them.I'd like to get at least $40.
W: Why don't you put up some advertisements in the history building Maybe someone will call you and buy them.
M: Good idea.I'll try it.
(Text 2)
David had a dream since childhood.He wanted to draw for a living when he grew up.He looked for many jobs, but because of lacking experience, no one wanted to employ him.Finally, he found a large drugstore chain with an in house advertising unit and offered to work without getting any pay.They took him up on the offer.David worked hard, and within weeks he gained professional experience and the drugstore decided to pay him for his efforts.After working for a number of advertising agencies, David went on to open his own graphics design and photography business.Now he is a successful businessman.But he often looks back on the offer to work without pay.“I just needed an opportunity, a start in this business, and I haven't had to work for free since，” he says with a smile.
(Text 3)
This is mainly about my so called Boot Camp.Most of my customers are women.I do morning training in villages, and I advertise in local primary schools.I find that's the best way of reaching young mothers.The training is always outdoors, in all weathers.I'm very much into showing that you don't need gym equipment or heavy weights.So I like to use real things which you can find around your house or garden.My business is still at the developing stage, and the same goes for my website.At the moment, it's just advertising what I do.It's also got some pages of advice about training.Healthy diet is next on my list for the website, although I haven't started that yet.Within six months, I hope to have some videos of people showing some training methods.I'm also planning to organize some sports camps for young children in the summer holidays.
Looking and Speaking　
1．My grandparents are used to getting information by watching TV, listening to the radio, and reading newspapers while my parents and I often surf the Internet to get informed of the latest news.
2．Maybe one day but not today.Since there are still many people accustomed to them, I think they will exist for a long time.
Talking and Speaking　
①fewer and fewer people like to read newspapers and magazines
②I think newspapers are very informative
③They help me keep up with all the latest trends of fashion
④what are you reading recently
⑤it's worth reading
Reading and Writing　
1．The Internet may change the way we remember, but it doesn't mean we have poorer memory.We are developing transactive memory to organize information.
2．The Internet provides easy access to information, which may lead some people to rely on it instead of remembering.However, this doesn't necessarily mean we will become poor memory people.The way we use memory is changing, and developing transactive memory can help us organize and access information more effectively.Whether we will have poorer memory depends on how we use and balance the Internet and our own cognitive abilities.
3 / 3(共55張PPT)
Section 10　聚焦單元主題活動
發展語言交際技能
目 錄
1 語言技能 Listening
2 語言技能 Looking and Speaking
3 語言技能 Talking and Speaking
課時檢測
4 語言技能 Reading and Writing
語言技能 Listening
1
(一)聽第1段材料，回答第1、2題。
1．How much did the man pay for the books
A．$20.　　 B．$40.　　　C．$80.
語言技能 Listening
1
主題活動 廣告創作
√
2．What will the man probably do
A．Take the course of History 101.
B．Put up some advertisements.
C．Sell the books to the bookstore.
√
(二)聽第2段材料，判斷正(T)誤(F)。
1．David wants to be a great chemist in the future.( )
2．David is now in a large drugstore chain with an in-house advertising unit.( )
3．David opens his own graphics design and photography business.( )
F
F
T
(三)聽第3段材料，補全下面信息，每空不超過3個詞。
Boot Camp
·I do ① in villages, and I ② in local primary schools.
·The training is always ③ , in all weathers.
·You don't need gym equipment or ④ .
morning training
advertise
outdoors
heavy weights
·⑤ is next on my list for the website.
·I hope to have some videos of people showing some training methods within ⑥ .
Healthy diet
six months
附：聽力材料
(Text 1)
M: I just finished my course of History 101 this term, and I'm trying to get rid of the books.Are you interested
W: I'm not really interested in those books.Why don't you try to sell them back to the bookstore
M: I tried, and they would only give me $20, but I paid $60 more when I first bought them.I'd like to get at least $40.
W: Why don't you put up some advertisements in the history building Maybe someone will call you and buy them.
M: Good idea.I'll try it.
(Text 2)
David had a dream since childhood.He wanted to draw for a living when he grew up.He looked for many jobs, but because of lacking experience, no one wanted to employ him.Finally, he found a large drugstore chain with an in-house advertising unit and offered to work without getting any pay.They took him up on the offer.David worked hard, and within weeks he gained professional experience and the
drugstore decided to pay him for his efforts.After working for a number of advertising agencies, David went on to open his own graphics design and photography business.Now he is a successful businessman.But he often looks back on the offer to work without pay.“I just needed an opportunity, a start in this business, and I haven't had to work for free since，” he says with a smile.
(Text 3)
This is mainly about my so-called Boot Camp.Most of my customers are women.I do morning training in villages, and I advertise in local primary schools.I find that's the best way of reaching young mothers.The training is always outdoors, in all weathers.I'm very much into showing that you don't need gym equipment or heavy weights.So I like to use real things which you can find around your
house or garden.My business is still at the developing stage, and the same goes for my website.At the moment, it's just advertising what I do.It's also got some pages of advice about training.Healthy diet is next on my list for the website, although I haven't started that yet.Within six months, I hope to have some videos of people showing some training methods.I'm also planning to organize some sports camps for young children in the summer holidays.
語言技能 Looking and Speaking
2
語言技能 Looking and Speaking
2
主題活動 生活媒體
1．What kinds of media do your family rely on to get information (The answers may vary.)
My grandparents are used to getting information by watching TV, listening to the radio, and reading newspapers while my parents and I often surf the Internet to get informed of the latest news.
2．Do you think if the radio or newspapers will disappear with the development of the Internet
Maybe one day but not today.Since there are still many people accustomed to them, I think they will exist for a long time.
語言技能 Talking and Speaking
3
根據漢語提示補全對話。
A: As the Internet becomes more and more popular, ①_________
(喜歡讀報紙和雜志的人越來越少)．
語言技能 Talking and Speaking
3
主題活動 報紙和雜志
fewer and
fewer people like to read newspapers and magazines
B: That's true.But ② (我認為報紙信息量很大)．
A: Of course they are.Do you often buy magazines
B: I buy Rayli and Fashion every month.③___________________
(它們幫助我緊跟所有最新的時尚趨勢)．Plus, I like to read magazines in a café.
I think newspapers are very informative
They help me keep
up with all the latest trends of fashion
A: Oh, I especially like reading books in the sunny afternoon.
B: By the way, ④ (你最近在讀什么)
A: A charming book.I read it from cover to cover in two days.A lot of people say ⑤ (它值得一讀)．Do you want to have a look
B: Sure! I can't wait to read it.
what are you reading recently
it's worth reading
語言技能 Reading and Writing
4
As Internet users become more dependent on the Internet to store information, are people remembering less If you know your computer will save information, why store it in your own personal memory — your brain Experts are wondering if the Internet is changing what we remember and how.
語言技能 Reading and Writing
4
主題活動 互聯網
In a recent study, Professor Betsy Sparrow conducted some experiments.She and her research team wanted to know whether the Internet is changing memory.In the first experiment, they gave people 40 unimportant facts to type into a computer.The first group of people understood that the computer would save the information.The second group understood that the computer would not save it.Later, the second group remembered the information better.People in the first group knew they could find the information again, so they did not try to remember it.
In another experiment, the researchers gave people facts to remember, and told them where to find the information on the Internet.The information was in a specific computer folder (文件夾)．Surprisingly, people later remembered the folder location better than the facts.When people use the Internet, they do not remember the information.Rather, they remember how to find it.This is called “transactive (交互) memory”．
According to Sparrow, we are not becoming people with poor memory as a result of the Internet.Instead, computer users are developing stronger transactive memory；that is, people are learning how to organize huge quantities of information so that they are able to access it at a later date.This doesn't mean we are becoming either more or less intelligent, but there is no doubt that the way we use memory is changing.
Questions：
1．Please summarize the main idea in 30 words.
The Internet may change the way we remember, but it doesn't mean we have poorer memory.We are developing transactive memory to organize information.
2．Do you think we will become poor memory people because of the Internet
The Internet provides easy access to information, which may lead some people to rely on it instead of remembering.However, this doesn't necessarily mean we will become poor memory people.The way we use memory is changing, and developing transactive memory can help us organize and access information more effectively.Whether we will have poorer memory depends on how we use and balance the Internet and our own cognitive abilities.
課時檢測
單元語基回顧性盤查
Ⅰ.在空白處填入括號內單詞的正確形式——詞形轉換
1．Buying in bulk is more (economic) than shopping for small quantities.
2．Eventually, he won the (elect) and served as the president of the Students' Union.
economical
election
3．Under his editorship, the newspaper has introduced regular sports (cover)．
4．To make this possible, he perfected the (mix) of materials used by type factories up to the present century.
5．Nobody knows (precise) how many people are learning this language.
coverage
mixture
precisely
6．Many of us fail to respond to this increased________________
(expect)．
7．The story is based on a Richard Matheson novel, and this is its third film (adapt)．
8．She has argued that wild animals should be left in the wild and not used for entertainment or (advertise)．
expectation
adaptation
advertisements
9．I was given the (free) of the whole house.
10．Applicants are selected for jobs on the results of a__________
(compete) examination.
11．I sincerely hope that the festival will be a great success and I'm looking forward to your (participate)．
freedom
competitive
participation
12．It is (frighten) to think what damage it would do.
13．Some people care much about their (appear) and always ask if they look fine in what they are wearing.
14．The boy seemed (genuine) interested in the program we created.
15．My mother doesn't like me wearing that dress to the party — she thinks it's not (suit)．
frightening
appearance
genuinely
suitable
Ⅱ.在空白處填入括號內單詞的正確形式——動詞形式變化
1．Yesterday the two sides (debate) with each other about who was the better for a whole day.
2．It (acknowledge) that China is the most populous country in the world.
debated
is acknowledged
3．He (consult) with his business partners about the matter after he knew what had happened.
4．Employees are encouraged (purchase) shares in the firm.
5．If you want to attract more customers, try _________________
(advertise) in the local paper.
consulted
to purchase
advertising
6．If you already have a phone making app account you are able _________(upload) your favourite pictures from your computer and create great photo products.
7．I didn't know whether (interpret) her silence as acceptance or refusal.
to upload
to interpret
8．He is a creative person who can often (generate) new ideas.
9．In recent years an English word “infosphere” has appeared, __________(combine) the sense of “information” and “atmosphere”．
10．He offered me some ways (boost) my confidence in the long run.
generate
combining
to boost
11．It (anticipate) that a talk between the two countries will be a success.
12．Creating a personal connection helps you feel more comfortable about (participate) in class.
13．The bank has offered (sponsor) him at university.
is anticipated
participating
to sponsor
14． (trap) in a lift can be one of the worst experiences of one's life.
15．Whether pollution (link) to the disease is under debate.
Being trapped
is linked
Ⅲ.寫出藍體部分在具體語境中的詞性和含義——熟詞生義
1．I was standing right next to her, but she didn't even acknowledge me._________
2．The class was dismissed early today so that we got home earlier than before.________
vt.注意到
vt.解散
3．Keeping a sheep in the garden is a novel way of keeping the grass short.___________
4．The statue cast in bronze looks splendid.________
5．The company has made commercials for leading sportswear manufacturers. ________
adj.新穎的
vt.鑄造
n．廣告
6．I bought a white skirt with red spots for my daughter._______
7．He failed again, so he obviously hasn't profited by his experiences. ______________________________
8．We couldn't locate the source of the radio signal.
_________________________________
n.斑點
vi.從(經驗、失誤等)中吸取教益
vt.找出/指出……的準確位置或地點
9．The workers who are out of work often have a budget meal in this small restaurant. ___________________
10．The climbers had difficulty getting a purchase on the rock face._____________
adj.不貴的；便宜的
n.緊握，緊抓
Ⅳ.在空白處填入1個適當的單詞——固定搭配
1．Your password should consist at least 6 characters.
2．On the other hand, we don't want to leave an essential detail either.
3．Email well as mobile phones is playing an important part in our daily life.
of
out
as
4．I know how fortunate I am to have gone this and responded to this.
5．Weak buildings will fall in an earthquake, but strong ones may stay up.
6．However, they gave up that project because technological difficulties and high costs.
through
down
of
7．I managed to stand among the candidates and survive the test alone.
8．He didn't know how to deal the accident.
9．Guests should check of their rooms by noon.
10．Lacking this, ideas should be put on paper.
out
with
out
down
11．Finally, we found the goods were poor quality.
12．Our new house is close the school so we walk to school every day.
13．We should help our mothers do some housework a daily basis.
of
to
on
14．I can't figure why he quit his job.
15．Everybody likes to consult him about their problems; large or small.
out
with
Ⅴ.根據漢語意思完成句子——單句寫作
1．The question is .
問題是，他什么時候可以到達酒店。
2． I saw him yesterday afternoon.
昨天下午我是在街上看見他的。
when he can arrive at the hotel
It was on the street that
3．At this age, many children their chores.
在這個年齡，許多孩子發現很難完成他們的家務。
4．Now my sister was always coming up with some “good ideas”，
.
現在，我妹妹總是想出一些“好主意”，但大多數都沒有按計劃實施。
find it difficult to complete
most of which didn't work out as planned
5． , you have to insert a special card.
要騎走自行車，你必須插入一張特殊的卡。
6．The software filters out Internet sites______________________
.
該軟件過濾掉了那些內容不適合兒童的網站。
To take a bicycle
whose content is not
suitable for children
7．In my city, there is an annual firework show__________________
.
在我的城市，每年都有政府贊助的煙火表演。
8．Life is like a long race_____________________________________
.
人生就像一次長跑，在此過程中，我們通過與他人競爭來超越自我。
sponsored by the
government
where we compete with/against others to
go beyond ourselves
9．He , but now he is used to taking a walk after supper.
他過去常常看電視，但現在他習慣于晚飯后散步。
10． through difficulties in the process of growing up.
在成長過程中經歷艱難困苦是必要的。
used to watch TV
It is necessary to go

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